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From the communication of ecology to the ecology of communication (10.06.2022) (07)

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This post relates ecology with communication and presents two ways of dealing with this relationship: the first would consist in communicating ecology, and the second is developing ecology of communication.

1. Communication of ecology
In this perspective, information and communication technologies (ICT) are seen as mere “means” or “tools” to communicate and achieve a particular effect. To this end, in the ecological field, the most effective strategies are sought to raise public awareness of the seriousness of the ecological crisis. By using these “means” well, we try to provoke a change of mentality and behaviour at the individual and collective levels.